WHAT IS YOU NAME? AND WHERE ARE YOU CURRENTLY BASED?

Viola Mottarella 
(but in my previous company they used to call me 
“purple one”)
I’m currently based in Zurich, trying to learn German.





CAN YOU TELL US A BIT ABOUT YOUR EXPERIENCE AS A PRODUCT DESIGNER?

With 8+ years of experience, I’ve been designing user-first solutions for startups, scaleups, and corporates

I love teaming up with engineers and product managers (and of course other designers) to bring ideas to life. 
From digging into research to crafting designs and seeing them through to implementation, I make sure the user experience is seamless, the business goals are met, and the balance between the two is just right.






CAN YOU SHARE SOME OF YOUR SKILLS?
and....
WHICH TOOLS DO YOU USE?

  • UX and UI Design
  • Interaction Design
  • Prototyping & Testing
  • User Research (Qualitative & Quantitative)
  • Information Architecture
  • UX Strategy & Planning
  • Quality Assurance
  • Vibe-coding
  • Branding & Visual Consistency
  • Collaboration & Cross-Functional Communication
  • Curiosity, Active Listening & Open-Mindedness
With a background in Graphic Design (NABA) and a Master's in Brand Communication (Politecnico di Milano), I see myself as a bit of a chameleon designer. While my main focus is Product Design, I also have experience in branding and the broader graphic design field. I thrive on collaboration and absolutely love organizing workshops.

I've been using a looot of different tools in my day to day over the years: Figma, Invision, ProtoPie, Illustrator, Indesign, Photoshop, After Effects, Sketch, Abstract, Mailchimp, Klavyio, Metabase, Frontify, Notion, Maze, UserTesting, JIRA, Confluence, Google/Microsoft workspaces...